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Here’s something many lawyers overlook: You don’t need a company to build a brand. That’s right; you can build your own personal brand by promoting yourself online. You don’t need a fancy logo or a catchphrase. All you need is your sparkling personality, cunning whit and professional knowledge. Good thing you’ve got all those things in spades, right? Read more »
The Dos and Don’ts of Social Media for Lawyers
Even your little sister is on Facebook, but the truth is that social media is still a new and largely untapped resource for the law community. That’s probably because lawyers understand how posting the wrong thing can get you into some serious trouble, but that alone shouldn’t keep you away. Social media is becoming one of the best ways to meet new clients online, but there are definitely some “dos” and “don’ts” to follow. Here are a few to get you started: Read more »
Unless you’ve been hiding in a closet for the last 15 years, you know just how important a visible web presence is to every company today, whether a conglomerate with hundreds of thousands of employees or a one person consultancy.
Not all that many years ago, it was fairly easy to get some web side attention. A well designed website with good, organic content that was updated regularly could bring in visitors. Advertising your web address would bring in even more. Read more »